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Watson Advisory Services
Tax · Bookkeeping · Excel · Modeling
Excel & Reporting

Data that makes sense. Reports you'll actually use.

Excel reporting, business analytics, data cleanup, and operational reporting — built to be readable, repeatable, and useful. For owner-ready outputs and better decision-making.

Q1_Business_Report.xlsx ABC DEF MonthRevenueCOGS Gross ProfitMarginYoY January42,10018,40023,70056.3%↑12% February38,50016,20022,30057.9%↑8% March51,20022,10029,10056.8%↑18% April44,70019,80024,90055.7%↓3% May56,10023,40032,70058.3%↑22% FORMULA =SUMIF(A:A, "Q1",B:B) Result: 131,800
Experience & approach

Excel expertise that goes beyond templates

Reporting and analytics work spans business analytics for owner decisions, nonprofit data restructuring, sales and sampling analysis, operational reporting, and VBA automation. The focus is always on outputs that are readable and actionable — not technically impressive but practically useless.

Skills include advanced Excel formulas, pivot tables, VBA and macro automation, Power Query, and data restructuring for clean reporting. The right structure is built for your workflow — not forced into a generic template.

  • Excel cleanup, formula repair, and restructuring
  • Automated reporting for recurring monthly outputs
  • Pivot tables, dashboards, and owner-friendly summaries
  • VBA macros and workflow automation
  • Sales, margin, and operational trend analysis
  • Plain-English findings and written takeaways
  • Reporting structured to support tax prep and decisions
How to start
1
Describe the data and the problem
What do you have? What do you want to understand or produce? A rough description is enough to start.
2
Approach and price confirmed
Evan recommends the right approach and confirms a flat project price.
3
Practical delivery
Outputs built to be readable, maintainable, and actually useful — not just technically correct.
Pricing

Starting estimates — scoped per project

These are starting points only. Every project is discussed individually and priced before work begins.

Reporting Cleanup
$250
starting at
Fix broken exports, repair formulas, restructure messy sheets, and produce a cleaner owner-ready output.
Excel cleanup & restructuring
Formula repair
Summary and overview tabs
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Decision Analysis
$700
starting at
Deeper analysis of sales, margins, or trends with plain-English findings and concrete recommendations.
Trend and variance review
Written findings and summary
Specific recommendations
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All pricing is negotiable — confirmed before work begins
These are estimates. The actual price depends on scope, data complexity, and what the output needs to accomplish. A quote request is always the best first step.
Past work

Recent engagements

Sales and sampling analysis
Built Excel-based analysis on sales and sampling data to show what was driving outcomes and where effort should be focused.
Nonprofit dataset restructuring
Structured a large church and nonprofit dataset into clean reporting views and usable summaries that leadership could act on.
Operational reporting automation
Turned recurring raw data into automated monthly reports with consistent formatting and an executive summary tab.
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Watson Advisory Services
Ask about services, pricing, or how to get started
Hi — I can answer questions about tax prep, bookkeeping, Excel reporting, special projects, subscription plans, and pricing.